Kedutaan Besar Republik Indonesia
Embassy of the Republic of Indonesia
Ambassade de la RÉpublique d'Indonésie

Domestic Toy Industry Generates Investments Worth Rp135 billion

TEMPO.CO,A�Jakarta - Industry Minister Airlangga Hartanto said that Indonesiaa��s domestic toy industry has generated investments amounting to US$10 million or Rp135 billion.

a�?The main thing from the investments itself is that it creates jobs,a�? said Airlangga at the Mattel Indonesia factory area in Cikarang, West Java, today.

The domestic investment climate, according to Airlangga, has boosted investorsa�� confidence in the domestic toy industry. He referred to the success of Mattel Indonesia for contributing 60 percent of the companya��s global production.

Mattel Indonesia has also become the largest production center for Barbie dolls above China, Malaysia, Thailand, and Mexico.

a�?The Barbiea��s production center has supplied more than 500 million dolls for the export market since 2008,a�? said Mattel Indonesia President Director Roy Tendean.

Minister Airlangga expects that the toy industryA�investments will generate US$130 million or roughly around Rp1.7 trillion by 2020. a�?it is currently at US$11-12 million,a�? said Airlangga.

Despite the achievement, Minister Airlangga said that it cannot be compared to other domestic industries such as the petrochemical and steel industry.